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Once you've signed up for what appears to be a

great affiliate program, you've already developed

your strategy, selected your banners, and other

materials for marketing.

Once you've figured everything out, you may still

have problems developing marketing strategies and

find yourself wondering what's wrong. Below,

you'll find some of the most common issues that

affect sales commissions and leads.

Soggy cookies

A lot of merchants use cookies for tracking your

referrals. As a majority of customers don't

purchase on the first visit, cookies allow for

potential referrals to be tagged with your ID so

that if they do purchase later, you'll get the

credit for the sale.

The durations for the cookies will vary from

merchant to merchant. Some last as short as a

single session, while others can last for years.

If the visitor flushes their cookies on a regular

basis, has cookie blocking software, or the

program from the merchant isn't operating correctly,

there really isn't anything you can do.

Multiple methods of payment

If you've joined an affiliate program through a

network that processes payments of products on

behalf of merchants, it's not uncommon for merchants

to offer several methods of payment. While this

is great for customers, it's bad for affiliates.

Before you begin to advertise any products or

services as an affiliate of a network, always

check the merchant site carefully. If you have

any doubt, contact the merchant before you proceed

any further.

Monitoring your arrangements

Even the most honest of merchants will have

problems with their affiliate software at some

point in time. Therefore, it's important to

regularly check cookies and merchant sites for

any changes that may affect your pay.